'The Weekly Standard' Died Today. Here's What That Means.
ByBen Shapiro
@benshapiro
December 14, 2018
On Friday, conservative mainstay magazine The Weekly
Standard was shuttered after 23 years of weekly publication. The ownership
of the magazine, Clarity Media, held a meeting with staffers at the magazine in
which they announced that everyone was to clear out their offices by 5 p.m.,
then released this statement:
For more than twenty years The Weekly Standard has
provided a valued and important perspective on political, literary and cultural
issues of the day. The magazine has been home to some of the industry’s most
dedicated and talented staff and I thank them for their hard work and
contributions, not just to the publication, but the field of journalism.
Despite investing significant resources into the publication, the financial
performance of the publication over the last five years — with double-digit
declines in its subscriber base all but one year since 2013 — made it clear
that a decision had to be made. After careful consideration of all possible
options for its future, it became clear that this was the step we needed to
take.
Editor-in-Chief Stephen Hayes told staff, “To put
it simply: I’m proud that we’ve remained both conservative and independent,
providing substantive reporting and analysis based on facts, logic and reason.”
As John Podhoretz, a co-founder of the magazine, has
noted, Clarity made no effort to sell the brand. Instead, they sought to
integrate the subscribers of the Standard into the subscriber base of
their new Washington Examiner weekly magazine.
The death of The Weekly Standard has spurred
accusations that the magazine was shuttered for its anti-Trump position. But
that neglects the fact that the new editor of the Washington Examiner
magazine is Seth Mandel, another Trump-skeptical conservative. While the Standard
may have taken a more stridently anti-Trump position than any other
conservative outlet, it was far from the only outlet to oppose many of
President Trump’s policies as well as critiquing his lack of moral fiber. The
biggest problem for the Standard, at least in the mainstream
conservative mind, was the consistently anti-Trump tone taken by many of its
leading voices, even when Trump was accomplishing conservative goals. To a
large extent, this was due to the ideological shadow cast by longtime Standard
editor-in-chief Bill Kristol, who has been loudly proclaiming that he is
seeking a primary alternative to Trump in 2020.
In any case, the demise of The Weekly Standard is
indeed a tragedy for commentary. I spent years subscribing to it; the writing
was unparalleled, the analysis brilliant. The magazine had one of the best
staffs around, and injected a much-needed dose of cultural awareness into the
conservative movement. Its death doesn’t signal a serious sea change in conservatism
so much as a branding failure on the part of the magazine, and a cutthroat
decision on the part of its owners.
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